Category: Testimonials

The latest success in the United States for UK-based software supplier Prepress UK has been with Ohio-based Baesman. The installation of Prepress UK’s leading press interface product, PressProfiler CIP3, initially helped the marketing communications group to get the most from its Heidelberg XL105 litho press, and has more recently also enabled the printing team to interface its 8-colour Komori 40P to the same system, simply by purchasing an extra license from Prepress UK.

Baesman Group creates personalized marketing strategies to transform direct-to-consumer campaigns from one-to-many to one-to-one through customer insights, marketing strategy, custom technology solutions, and personalized multichannel execution. Baesman accelerates customer engagement and loyalty by leveraging customer data and delivering personalized messages online, in-store, and through direct mail, email, and SMS. The company includes print production, with both sheet-fed litho and digital printing solutions, among its on-site communications tools.

Prepress UK is an independent supplier of pre-press equipment and software, including specialist software solutions, backed by an unparalleled personal service from initial enquiry through post-sales support.

The PressProfiler CIP3 system helps to automate make-ready on sheet-fed litho presses, saving both time to good copy, as well as paper and consumables, using PressProfiler’s CIP3 ink coverage data, which can provide the link from a pre-press workflow to the presses own system. The software package ensures accurate ink-key pre-setting data for faster press make-ready. This, in turn, helps to ensure fewer run-up sheets are required and a reduced time before correct colour is achieved on the press.

The fact that just one PressProfiler CIP3 software package can be interfaced to two different brands of press – one German and one Japanese – illustrates just how adaptive, and how affordable, this solution is for printers.

Baesman’s Prepress Technical Lead, Dave Harkness, commenting on his initial impressions of PressProfiler, said: “We liked the ease of use of the system. It certainly appeared capable of driving detailed ink data accurately to the press, which was our main aim.

“Once installed the software has been accurate and stable. We did need to have some adjustment made to the package regarding our press naming conventions, but this was handled swiftly by the Prepress UK team. The product offers us the ability to shift from one printing unit to another to meet run sequences on demand on a job-to-job basis.”

Tweaks and adjustments to the software can all be done via the internet, so having a UK-based supplier is not an issue at all. “Support from Prepress UK has been responsive, timely, and on-point with what we needed to receive for full transparency and functionality with our staff,” added Dave Harkness.

One other important reason for using the Prepress UK software: its affordability. “We were able to get the PressProfiler CIP3 package running and tailored to our specific needs for around $10,000 dollars – and all in just a few days. The equivalent package from a press supplier could have cost something north of $40,000 – and that would be for each press! The hugely advantageous thing with using PressProfiler CIP3 is that we’ve been able to use just the one software installation for two presses, from two totally different manufacturers, just by purchasing an extra license,” said Dave Harkness.

Adding further comment, Andrew Dawson, Vice President of Operations, said: “The ease of working with this system allows for it to be very quickly picked up by our press operators, and is just another step forward with our focus on driving efficiencies through our workflows and operations. It has to be said, the cost saving was also a nice bonus.”

PressProfiler is a one-time purchase from Prepress UK – the printer then owns the software for life. It comes with one-year of remote support and then an optional, low-cost, contract is available from year two onwards. In contrast, some press suppliers are now requiring customers who wish to upgrade or connect a new press to purchase their latest CIP3 software with an upfront cost and then on-going monthly subscription.

Nic Chapman, Sales Director at Prepress UK, said: “Remote installation from the UK saves time and money to get the system connected, and also the “air miles”, with the associated pollution that extra flights would produce. Modern presses can connect with PressProfiler CIP3 directly over the network, and will work in the same way as a press suppliers’ original system, but at a fraction of the price.

“That saving is amplified even more when a print business uses machines from more than one manufacturer. One PressProfiler CIP3 package is often all that is needed to interface to different brands of press. Users will just need to purchase an extra license, and not buy the whole package again.”

PressProfiler communicates directly to a wide range of press consoles in their native format, including products from Heidelberg, Koenig & Bauer, manroland sheet-fed, RMGT / Ryobi, Komori, and many others. Integrating with any workflow or RIP, it works with incoming PDF, PS, TIFF or PPF (CIP3) files.

About Baesman Group

Baesman Group creates personalized marketing strategies to transform direct-to-consumer campaigns from one-to-many to one-to-one through customer insights, marketing strategy, custom technology solutions, and personalized multichannel execution. Baesman accelerates customer engagement and loyalty by leveraging customer data and delivering personalized messages online, in-store, and through direct mail, email, and SMS.

Craftline Graphics, Fort Wayne, Indiana, a printing industry leader in North America, has announced the installation of the PressProfiler CIP3 software from Prepress UK, which is interfaced to Craftline’s recently added Heidelberg CX102-5 litho press.

PressProfiler provides a link between Craftline’s Kodak Prinergy workflow and the Heidelberg’s PressCenter console. The system helps to automate make-ready, saving both time to good copy, as well as paper and consumables, using both PressProfiler’s CIP3 ink coverage data and Heidelberg’s Intellistart system.

PressProfiler is a powerful and easy to use CIP3 ink coverage and ink-zone calculation solution for offset litho printing presses, providing accurate ink-key pre-setting data for faster make-ready, and helping to ensure fewer run-up sheets are required, and a reduced time before correct colour is achieved on the press.

Commenting on the need for PressProfiler, Paul Heavilin of Craftline Graphics said: “PressProfiler supplies the ink data for the next job, allowing us make a fast start. It can shave minutes off a make-ready, providing highly accurate ink key information to the press. It is a great addition to our recently installed Heidelberg CX-102-5 B1-format five colour printing machine.

“The fact that Prepress UK can install the software, review the initial test jobs, and refine the software so that it matches the specific needs of our press, without leaving their UK office, is both faster and considerably less expensive than a guy jumping on a plane.

“Once the press has the correct ink profile, we then save a whole bunch of waste sheets as well before we get into good, saleable copies. Take all of those small bits of time and cost, then multiply them by the make-readies that we do on the press in a week, and that equals a considerable time saving, plus we know that we are also saving on consumables and paper. That’s the real result of PressProfiler.”

PressProfiler CIP3 is a one-time purchase from Prepress UK – the printer then owns the software for life. It comes with one-year of remote support and then an optional, low-cost, contract is available from year two onwards. In contrast, some press suppliers are now requiring customers who wish to upgrade or connect a new press to purchase their latest CIP3 software with an upfront cost and then on-going monthly subscription.

Andrew Aldridge, Technical Manager at Prepress UK, commenting on his company’s product, said: “This was a very straightforward job for us – remote installation saves the customer time and money to get the system connected. Modern presses, like Craftline’s CX102, connect with PressProfiler directly over the network and will work in the same way as Heidelberg’s original system, but at a fraction of the price.”

Nic Chapman, Sales Director at Prepress UK added: “It’s a pleasure to be working with Craftline Graphics. Every optimisation we can bring to reduce make-ready for a printer helps them to increase their margins. Adding valuable dollars to a printer’s bottom line has to be good news in these inflationary times. Software that can aid the printer to make money shows a business that really understands how to make a press work for them.”

PressProfiler communicates directly to a wide range of press consoles in their native format, including products from Heidelberg, Koenig & Bauer, manroland sheet-fed, RMGT / Ryobi, Komori, and many others. Integrating with any workflow or RIP, it works with incoming PDF, PS, TIFF or PPF (CIP3) files.

(In the photograph are: (L to R), Paul Heavilin the Prepress/Sheetfed Manager, Tracey Hayden the First Shift Pressman, and Marco Garcia the Second Shift Pressman.)

Solopress, Southend, the fast-turnaround 24-hour printing business running Heidelberg Speedmaster perfecting litho presses has detailed its latest PressProfiler system that it has purchased from Prepress UK.

This latest PressProfiler CIP3 and PressProfiler Report package has been tailored specifically for the new B1-format Speedmaster XL3 XL106 10-colour perfecting press, added to the Southend site in Q4 2022. The new installation compliments the packages installed in previous years on the other Solopress Heidelberg presses, including three XL75 10-colour perfectors and Solopress’s five original SM74 presses, with the software providing savings on every single make-ready.

PressProfiler CIP3 is the powerful and easy to use CIP3 ink coverage and ink-zone calculation solution for offset litho printing presses, providing ink-key pre-setting for faster make-ready and helping to ensure fewer run-up sheets are required, and less time needed before correct colour is achieved on the press.

The PressProfiler Report software provides all of the statistical data needed to track job progress, and fully understand production costs, bottle-necks, and downtime on an offset printing press. Report provides real-time statistics, past job reports, and shift reports, showing time-on-press, the total amount of paper used, including waste and good copies, running speeds, press errors and events, all of which can be monitored from any computer, phone, or tablet on the network.

PressProfiler Report’s API and file export functions allow easy integration with management information and business intelligence systems, allowing a business to keep a firm handle on costs, and track job progress automatically.

Commenting on the Prepress UK products in use Ken McDonald, Production Manager at Solopress, said: “We are a high-volume print business – we are performing a good 80 or 90 make-readies per shift. PressProfiler gives us ink data for jobs, allowing us make a fast start, shaving off minutes per make-ready, and saving a whole bunch of waste sheets as well. Take all of those small bits of time and cost, then multiply them by the make-readies per shift and by four presses, and that equals three to five extra jobs per press per shift. That’s the real result of PressProfiler.”

Switching to PressProfiler Report, Jack Clifford, Head of Operations at Solopress, said: “Data is critical to the success of our business model, and the customisations that the Prepress UK team have made for us to the standard PressProfiler Report software, allowing data to be automatically fed into our bespoke management information system, have been a tremendous help to us.

“We could, of course, have obtained a similar software from the press manufacturer, but it would be much more difficult to have bespoke adjustments made to the off-the-shelf package, and we would have paid multiples of pounds more for the privilege! We know from experience that we can work closely with Prepress UK with regard to what we need, and they will deliver swiftly and without any fuss at all.”

Andrew Aldridge, Technical Manager at Prepress UK, commenting on his company’s products, said: “Bespoke software, designed specifically to address the problems experienced by a printer, is all in a day’s work for us. Large press suppliers are tremendous at the production of quality hardware, and very skilled at software creation too, but it’s software for “every printer”, but not for any printer specifically. Print covers a very wide range of customer needs, so we see it as our mission to work closely with print producers to address their specific needs.

“For example, at Solopress we’ve been able to quickly and affordably implement support for their custom XML job tickets in PressProfiler CIP3, allowing automatic setting on press of job schedules, paper information, and run lengths, along with the inking data. With PressProfiler Report a custom API is produced for Solopress’s in-house team of software experts to pull statistical information straight into their own systems, where they consolidate data from across the business in one place.”

PressProfiler communicates directly to a wide range of press consoles in their native format, including products from Heidelberg, Koenig & Bauer, manroland sheet-fed, RMGT / Ryobi, Komori, and many others. Integrating with any workflow or RIP, it works with incoming PDF, PS, TIFF or PPF (CIP3) files.

Nic Chapman, Sales Director of Prepress UK, said: “It’s a pleasure working with Solopress as they really understand the value of data and performance. Every optimisation we can bring to reduce make-ready or report back accurate data feeds directly into Solopress’s bottom line”.

He adds, “Solo’s latest XL3 XL106-10P machine is also the first XL3 that we’ve worked with, allowing us to prove our connection technology works just as well on the very latest spec Heidelberg machines as with earlier models.”

City printer Woodrow Press Ltd, Surrey Quays, SE16, has expanded its press firepower with the addition of a second Heidelberg SM74 five-colour press. The new machine joins an existing five-colour SM74 and replaces a two-colour machine. The new press has been equipped with PressProfiler from Prepress UK from day one, and the powerful and easy to use ink coverage and ink zone calculation solution will also be added to the existing five-colour press.

PressProfiler examines digital files received from any workflow and generates ink key pre-setting data to save set-up time on an offset litho printing press at job changeover. A single copy of PressProfiler can feed multiple presses. Whilst the pre-press data can be fed directly into the press console of the newer press, the integration with the existing SM74 will involve the profiling software working in conjunction with Prepress UK’s unique CardWriter package.

The package allows press minders to check preview images of the job they will be running without leaving the press, before loading the pre-setting data into the printing machine. Accurate ink key pre-setting gives a shorter make-ready, uses fewer run-up sheets, and takes less time before correct colour is achieved on the press. The consistent data also helps to achieve highly consistent printed results.

Commenting on the decision to add PressProfiler, Martin Ince, Production Manager at Woodrow Press, said: “The addition of the second five-colour press means that we have the essential back-up and additional capacity that we needed to move forward as a business. The decision to add PressProfiler was an essential move in our opinion: speed, reduced waste, and greater colour consistency are all critical issues for any printers. This package does it all for us, and at a fraction of the cost of similar kit from the press manufacturer.”

Some 80% of the work undertaken at Woodrow Press comes from the financial sector, with investment banks being a major source of business. “We have to work hard to win business in this area, but we focus on providing a quality service, quality print, and a fast turnaround. We like to build strong relationships with clients – it benefits both the supplier and the customer in the long run,” said Rob Allen, Managing Director of Woodrow Press.

“The addition of PressProfiler makes a real difference to the way we produce print,” adds Rob Allen. “The addition of PressProfiler and a densitometer really does start to turn printing into a science rather than the more traditional “black art”. I am convinced that this combination of press and pre-press data will help to fuel the next phase of growth for our business.”

Woodrow Press is closing in on a £2 million turnover this year with a team of 12. The business has shown steady growth in recent years and a similar increase in profits. The company began life in 1979 with premises under the Arches of London Bridge.

Commenting on the success of PressProfiler, Nic Chapman, Sales Director of Prepress UK, said: “It is always a delight to see both managers and operators welcome PressProfiler with open arms. Whilst second-user presses often represent excellent value for printing companies, it is getting more and more essential for printers to be able to offer three critical elements: faster job changeover due to ever decreasing run-lengths, reduced wastage due to the cost of both inks and substrates, and greater consistency of print quality because that’s what the customer demands. PressProfiler helps to deliver all three for a very economical price – certainly when one compares its cost against similar equipment from the press manufacturer.

Hoddesdon-based commercial printer PWPFS Print & Design has become the latest printing business to seek the savings offered by PressProfiler from Prepress UK, independent supplier of pre-press hardware and software based in Cheltenham and Brighton.

PressProfiler examines digital files received from any workflow, including CIP3, and generates ink key pre-setting data to save time setting-up an offset litho printing press at job changeover. A single copy of PressProfiler can feed multiple presses. Accurate ink key pre-setting gives a shorter make-ready, uses fewer run-up sheets, and takes less time before correct colour is achieved on the press.

Following installation of the software solutions and an initial period of use, Steve Donoghue, Director of PWPFS Print & Design, said: “We have certainly noticed a distinct improvement in press set-up time since the arrival of PressProfiler. The improved make-ready has allowed us to reach saleable printed sheets quickly, reducing waste as a result. ”

Litho production at PWPFS is centred on a Heidelberg CD74 press, whilst digital print output utilises a Kodak Nexpress solution.

Jem Packaging, Norfolk-based printed packaging firm, has installed a PressProfiler server package from Prepress UK.

PressProfiler examines digital files, including CIP3, TIFF or PDF, received from any workflow and generates ink key pre-setting data to save time set-up an offset litho printing press at job changeover.

At Jem Packaging the profiling software works in conjunction with Prepress UK’s CardWriter package. This allows press minders to check preview images of the job they will be running without leaving the press, before loading the pre-setting data into the printing machine.

Accurate ink key pre-setting gives a shorter make-ready, uses fewer run-up sheets, and takes less time before correct colour is achieved on the press.
Jem Packaging said PressProfiler is enabling the East Anglian-based packaging provider to almost half the make-ready times on its Heidelberg Speedmaster 72 press.

Run-lengths at Jem Packaging are typically around 2,000 to 3,000 sheets mark, though each sheet sees a pack repeated several times across the B2-size.

Longer run work at the company could stretch to 50,000 sheets.
Jem Packaging handles work from pre-press right through to a wide range of finishing operations and warehousing when required by a customer.
Peter Horne, print manager at Jem Packaging, said: “Dramatic savings on make-ready were accompanied by a much more straightforward approach to good colour on the press. The standard ink profile that the system provides us with gives us a straightforward, known starting point. Even if we do have to make adjustments for a particular job – perhaps to achieve a special corporate colour – we know how to tweak things without getting too far away from the standard. We are now swiftly into good colour on every job, allowing us to make savings on materials as well as time.”

Nic Chapman, Prepress UK sales director, said: “Jem Packaging is precisely the sort of business that our PressProfiler product was created for. The hardware and software combination that we offer comes at a significantly lower price than the press manufacturers own package, and the business can see a real productivity benefit from day one.”

Jem Packaging produces food packaging work for a number of high-profile food producers as well as packs for a major tool supplier.

Colour World Print, Kilkenny, one of Ireland’s leading commercial print houses, called in the colour expertise of Prepress UK in order to add CIP3 ink pre-setting to its recently added Heidelberg 10-colour SM74 B2-format perfector. The PressProfiler package integrates with Heidelberg’s CP2000 console and the Fuji XMF workflow system already in use at the printing business.

Commenting on the reason for the purchase, Michael Keating, Pre-Press Manager at Colour World Print, said: “We had ink key pre-setting on our other presses, and wanted to add the capability to the new press. Heidelberg quoted us £24,000 for software that was dedicated to one single machine! Unsurprisingly we looked for alternatives. Prepress UK was able to provide PressProfiler, along with all of the integration services, for a fraction of that price. The software is also flexible enough for us to use it on another machine – ideal for when we want to upgrade our next machine.”

The press itself is ideal to tackle the growing demand for commercial colour print produced by the company: “The press is a delight and fits our needs exactly,” said Mr Keating. “It performs superbly with the addition of the software from Prepress UK.”

Prepress UK’s Sales Director Nic Chapman added: “The software package provides automatic ink key pre-setting. It takes pre-press data from the front-end and feeds it into the printing press, setting up the ink ducts on the machine, enabling faster and more efficient make-ready.

With the volume of work being produced at Colour Print World it is an essential tool to speed up throughput of print production.”

PressProfiler examines digital files received from any workflow and generates ink key pre-setting data to save set-up time on an offset litho printing press at job changeover. A single copy of PressProfiler can feed multiple presses. Whilst the pre-press data can be fed directly into the press console of newer machines, integration with older equipment can involve the profiling software working in conjunction with Prepress UK’s unique CardWriter package.

Pipi Print and Packaging Ltd, the Leicester-based packaging specialist, has employed the pre-press knowledge and press know-how of the team at Prepress UK as it has focused on colour quality and consistency from its pair of B2 Heidelberg sheet-fed presses.

The company had contacted Prepress UK after a recommendation from their press engineer. The company urgently needed to move forward with their colour accuracy and consistency, as well as improve make-ready times when moving from job to job.

Nic Chapman, Director of Prepress UK, takes up the story: “We were able to put together a package of products and services to enable Pipi Print & Packaging to get the best from their presses – improving colour reproduction, reducing make-ready times and costs, and improving repeatability, colour consistency, and general on-press performance.” The company run two Heidelberg B2-format presses: a CD74 with Image Control and an SM74 with Axis Control.

Commenting on the products and service provided by Prepress UK, Raj Palmer, Managing Director of Pipi Print and Packaging, said: “We are producing packaging product for the pharmaceutical and cosmetics markets, where quality and consistency are critical. It was important for us to be getting the very best out of our litho presses.

“In addition to that, print runs are relatively short when running multiple images to view on a B2 sheet. That means that job changeover and make-ready times have become ever more critical in ensuring both profitability and efficiency of production.

“The package provided by Prepress UK focused on both of these important areas. We have been very impressed with the results. I would have no hesitation in recommending their services to other printers seeking to find similar improvements.”

Both the Image Control and Axis Control packages were not performing as effectively as they should have been. The manufacturers quote for repair of the two colour stations was prohibitively high.

Detailing the work undertaken, Nic Chapman added: “The package consisted of a press health check and a training package put together by our Heidelberg press demonstrator, including repair and servicing of the on-press colour measuring devices. We then added our PressProfiler CIP3 ink-key presetting system, and included our dot-gain calibration service.

“We began with service work on the presses as the first priority. This helped us to ensure that both presses were printing to a consistently high quality. In practical terms, it meant that we could be confident of the print stability across the sheet and for the duration of the print run.

“This was followed by a visit from our Heidelberg technician to repair both of the colour scanning devices on presses, at a fraction of the cost that Heidelberg had quoted. They were repaired and calibrated and the press operators trained on the correct use of these important measuring tools.

“We installed PressProfiler – our favoured ink-key presetting solution – which helps to ensure that the Pipi press operators can then get the best out of the colour scanners.”

The combination of PressProfiler and the scanning stations helps to minimise make-ready time and wastage, and goes on to maintain consistent colour throughout the print run. Pipi Print & Packaging already estimate improvements of at least 20% in make-ready times thanks to the new package.

“Finally, once the presses were stable, test print runs were performed on both presses to establish the correct ink weights to achieve target solid ink colour, followed by dot-gain measurement and adjustment to match tone value targets. These enhancements have maximised compliance with the ISO 12647-2 standard.”

How it Works: PressProfiler

PressProfiler examines digital files received from any workflow and generates ink-key pre-setting data to save set-up time on an offset litho printing press at job changeover. Whilst the pre-press data can be fed directly into the press console of newer machines, integration with older equipment can involve the profiling software working in conjunction with Prepress UK’s unique CardWriter package.

About Pipi Print & Packaging

Pipi Print & Packaging is a second-generation family business that was established in 1982 with the aim to become a comprehensive provider of high quality print and packaging solutions at affordable prices.

The original investment in one printing press paid dividends swiftly, leading to further investment equipment for carton manufacture.

By introducing new services through continual investment in specialised areas of print, such as narrow web label printing, miniature folding, and decorative print finishing Pipi has remained one of the fastest growing and commercially focused print companies in the UK.

Perhaps the most important strategic decision for the business was to invest in its current premises in 1996, providing 42,000 sq. ft. of production facilities along with room for further growth in the future.

Prepress UK, the pre-press specialists, has sold and installed its first PressProfiler product to a printing company in Australia. Southport Printers in Queensland have purchased the ink key pre-setting system for a Heidelberg SM52.

PressProfiler integrates with the printers new Screen Equios workflow without the need for them to purchase the Equios CIP3 option, saving the company even more money than the already competitively priced Prepress UK product when compared to Heidelberg’s offering.

Commenting on the purchase, Andrew Kelly of Southport Printing Company, said, “PressProfiler is a product that represents great value. To do the same with the press manufacturers own branded package would cost five times as much. The team at Prepress UK do a fantastic job at a great price!”

“We were particularly impressed by the remote installation and calibration service. Faster and just as effective, but significantly more affordable, then sending an engineer to do the job.”

Commenting on the installation, Prepress UK’s Sales Director Nic Chapman said: “It is a pleasure to supply a UK developed product to a printer in Australia. We were delighted to get the initial lead for this sale from our advertising campaign.”

“We are looking forward to having discussions with other Australian printers seeking effective software solutions. Australian printers certainly understand print and can appreciate products that make financial sense as well as making their life easier and their production more effective. We would like to think of this as the first of many installations.”

Southport Printing now joins existing PressProfiler customers in UK, USA, France, Italy, Germany, Sweden, South Africa, Israel, Canada and Ireland.

Print Plus UK, Bradford, have turned once more to the experts at Prepress UK, the pre-press specialists, to order its third PressProfiler CIP3 product.

Having purchased an eight-colour B2-format Heidelberg CD75 press to run alongside its B1 SM102, owner Salman Malik had no hesitation in adding PressProfiler to the configuration. “PressProfiler has given us consistent results from the first time we tried it. We can save as much as 70% on make-readies using PressProfiler. With run lengths continuing to fall, such savings on make-readies are essential. This enhancement will pay for itself in no time at all”.

“PressProfiler is a great value product. To do the same with the manufacturers own branded package would cost five times as much. The team at Prepress UK do a fantastic job at a great price!”

As well as having previous experience of the PressProfiler product, Print Plus UK also uses a StudioRIP package from Prepress UK to run its Epson 9800 colour proofing system. “We have been delighted with the performance of this product. Prepress UK calibrated the RIP to our printing profile ensuring that proofs produced on the Epson closely match our printed output – customers know that what they see on a proof is what they will get when we product the final print run,” said Salman Malik.

Commenting on the installation, Prepress UK’s Sales Director Nic Chapman said: “It is a pleasure to add further product at Print Plus UK. They understand print and appreciate products that make their life easier and make their production more effective.”

How it Works: PressProfiler

PressProfiler is a CIP3 ink-key presetting system that examines digital files received from any workflow and generates ink key pre-setting data to save set-up time on an offset litho printing press at job changeover.

About Print Plus UK

Established in 1987, Print Plus UK has shown a remarkable growth during the nine years life. The Bradford based business now employs a team of 31 to produce graphic design, pre-press, print, and post-press work. Products produced include a wide range of brochures, leaflets, booklets, and most recently greetings cards.